Coca-Cola Beverages Uganda has unveiled a nationwide Christmas Caravan to ignite the spirit of the festive season and spread joy across communities throughout December.
Launched this week, the caravan will travel to different towns and neighbourhoods, bringing with it music, entertainment, family activities and festive giveaways designed to uplift Ugandans as they prepare for Christmas.
According to the organisers, the Christmas Caravan is meant to take the celebration directly to the people offering experiences that capture the warmth, unity and excitement that the season represents for many families across the country.
At every stop, the caravan will host vibrant community engagements including performances from local artistes, games, children’s activities and fun interactions for families. Residents will also receive giveaways such as food items, live chicken, matooke, branded merchandise and Coca-Cola beverages.
The initiative aims to recreate the traditional communal feeling of Christmas, especially at a time when many families are reuniting and preparing to celebrate the holiday together.
Company officials said the campaign is not only about entertainment, but also a gesture of appreciation to consumers who have supported the Coca-Cola brand throughout the year. They noted that Christmas is a season of giving and connection and the caravan is designed to celebrate Ugandans in that spirit.
They added that bringing festivities directly into communities ensures that more people experience the joy of the season, regardless of their location.